WHERE ARE TRAILERS SHOWN?

Trailers are shown mostly on social media platforms, small 30 second segments of the trailers can be seen on Instagram and Twitter and full trailers can be seen on Facebook and Youtube. Youtube is the most popular place trailers are seen with the average trailer being seen 7-8 million times. Also with the rise of hashtags it makes it easier for a films marketing team to make their trailers easier to find. Most of the time when a trailer is released it will be seen trending on twitter or it will be put before one of your Youtube videos. For example when the Dark Tower trailer was released it was the most trending thing on Twitter that day with #TheDarkTower2017. Trailers are also trimmed so that they can be shown on TV during an ad break. The most effective place to watch a trailer however is at the cinema because of the fact that the customer will be in the same atmosphere as if they were watching the film, with their popcorn, big screen and Dolby Surround Sound.