Today I made an audience profile for my trailer, in this I took in to account various factors to put into my trailer in order to catch their attention:
Age group: 18-35, young adults
Gender: Both
They are likely to watch TV programmes such as Game of Thrones, Narcos, Breaking Bad, Daredevil and Punisher.
They are likey to see at the cinema: IT, Deepwater Horizon, Dunkirk, Red Dawn, 13 Hours: The Secret Soldiers of Benghazi, American Sniper. The films that they watch are all action and disaster movies, with elements of threat and terror in them as well.
In their leisure time, they will visit YouTube, play video games, download movies, use online streaming services such as Netflix, eat at Pizza Express, McDonald's, Subway and Nandos.
Clothes: Primark, Superdry, Asos, Adidas and Next
Media: iPhone, Mac Book or iPad to see movies and to play games, use social media sites such as Instagram; Snapchat and Facebook, browse and shop.
